If you know a thing or two about internet privacy, you know that major search engines are compromising user privacy. They do that by collecting your browsing and personal data to create custom user-profiles and deliver tailored ads.

As the search engine learns about what you are browsing, it could also adjust search results. It will use advanced algorithms to show you what they believe you want to see. That means the results in your search engine queries will be altered, and not objective.

Is there a way to get unbiased results every time you search online? Yes, and the answer lies in using an unbiased search engine. The great news is that these engines are both free and secure. Here is what you need to know about using an unbiased search engine!

Why Do You Need an Unbiased Search Engine?

Are you having second thoughts about whether you even need an objective platform for searching the web? The statistics indicate that more people are moving away from Google and major tools every day, but why does that happen?

The critical thing to underline that unbiased platforms are also secure search engines. That means they won’t collect your data and abuse it in any way. Instead, they will protect you from advertising companies and others who want to compromise your privacy.

That makes using an objective search engine a true win-win situation. Not only will you get the best possible results, but you will maximize your privacy. Let’s take a look at other benefits that you receive by getting unbiased results when performing online search queries.

Get Out of the Filter Bubble

Have you ever heard about the term filter bubble? The idea was first presented in 2010 by Eli Pariser, an entrepreneur who is very active in raising engagement when it comes to citizens’ internet rights.

The idea lies in the following:

  1. As you use the internet, Google and other major search engines collect information about you. That includes search terms, websites you visit, and other details.
  2. The next time you perform an online search, they use the information already collected about you. Based on your search query and what they know, they could alter the results that appear on top.

The jury is still out on why filter bubbles exist. It seems that the search engines believe you want to see filtered results. They use those algorithms to adjust the content so that they can help you find pages you would want to see. However, many find this filter bubble to be restricting users from accessing different types of information.

Challenge Your Brain and Learn What Others Think

Imagine this situation – you’ve been using the Google search engine for years. They collected a lot about your previous searches, and you are now googling the term “black lives matter.”

Google will use the information they have about you when positioning the content in the search engine results page. They will show the websites they believe you want to visit on top, while the sites that might not be tailored to how you think might not start until the hundredth page of the results.

The problem is that this is not the way to challenge your brain. No matter how much the topic is sensitive, the beauty of the internet is that you can publish and read different opinions. If you read biased content, that could prevent you from looking over the aisle to see what other people think.

What if someone doesn’t agree with your point of view? You might still want to read their opinion, even if you strongly disagree. That is the best way to work on tolerance, but also challenge your mind. Using an unbiased search engine will secure that you have access to different types of content. It is the only path to take to ensure that you can form your opinion in the end.

The Importance of Privacy

We already mentioned that biased search results rely on one fact – collecting the information about what you searched and browsed in the past. That very thing is enough to compromise your internet privacy.

Major companies, advertisers, and third parties use cookies and other tracking methods to receive sensitive information about you. Why should anyone out there know what you searched yesterday? You might not have searched for anything embarrassing. But if you felt like drinking hot chocolate and needed a different recipe, why would an advertising company need to know about that?

Fortunately, unbiased platforms got you covered. That is because they are also no-tracking search engines that won’t collect any personal information about you. It is why a crucial benefit of using these tools is that they improve your overall internet privacy.

How to Start Using an Unbiased Search Engine

Are you now convinced that you should start using an objective search engine? If you want to do so in the future, you will be glad to know that these tools are simple to use. Furthermore, the actual user experience is similar to using major search engines. The only difference is what happens in the background. Check out the steps to take to use an unbiased searching service!

Step 1: Find a Reliable Platform

The first thing to ensure is to pick a tool that you trust. For example, Privado has been around for a while, and it proved to be a reputable anonymous search engine.

It offers many benefits, including:

  •         No tracking tools are used – your data will be safe, and unauthorized parties won’t be able to access it.
  •         No customized ads – there is no ad personalization involved in this search engine.
  •         No IP address storage – the platform won’t store your IP address in their records.
  •         No way to identify what you searched – time-sensitive feature combined with encrypted search terms ensures that your queries remain protected.

Step 2: Access the Website or Use the Extension

The next thing to do is to open the desired unbiased search engine. You can access it by using one of these ways:

  •         Enter the website – all it takes is typing the site’s address in a suitable bar within your browser. Execute the command, and you will open the unbiased search platform.
  •         Use an extension or plugin – some search engines allow you to use Google Chrome or other browser extensions and plugins. That might save you some time when performing the search.

Step 3: Enter the Desired Search Query

Once you have the desired extension or website open, it is time to enter the search query. All it takes is to find the field for entering the desired terms. You will usually notice some semi-transparent text in the background, inviting you to search the web or enter keywords. Some platforms will offer suggested searches based on the most common ones used across the web.

A magnifying glass is a usual icon on the right. Once you enter the search terms, click it or press Enter to execute the search command. You will notice that the execution usually takes less than a second. Most unbiased search platforms are not only reliable and secure but also fast.

Step 4: Browse Unbiased Results

You can now enjoy browsing unbiased search results for the desired query. The system will show the most relevant content at the top, as well as some related searches on the right. Please note that there is the option to adjust the SafeSearch feature on the right. You can change this from Moderate to Strict to ensure the tool won’t show any undesirable results.

Check out the upper-right corner to find the Settings menu.

The options offered depending on the platform. For example, Privado allows you to pick from light and dark modes, and you can also adjust the interface language, which is convenient.

Unbiased Search Engine FAQ’s

Q: Is using unbiased search engines free?

A: Yes, you can perform searches via secure search engines free of charge. These platforms are completely free, and their goal is to provide the most relevant results for every query used.

Q: Can I use an unbiased search engine on mobile phones?

A: Cross-platform support is a feature that most unbiased search engines offer. That means you can use them on PCs, but also iPhones, tablets, smartphones, and other portable devices. Some platforms might also offer browser extensions.

Q: Do I need to delete my browsing history after using an unbiased search engine?

A: Search engines like Privado encrypt the search terms in the browsing history. That means anyone who accesses the PC after you can only see that you used a private search platform, but not the keywords used. Another protection layer is using time-sensitive searches that will expire in five minutes or so. That means no one will see what you searched after that.

Final Thoughts

If you are conducting multiple searches daily, you should stick to using an unbiased search engine. That way, the platform won’t shape the results and gather information about what you searched in the past. Instead, it will offer the most relevant content for the terms you used.

Unbiased search tools are not only a great way to receive objective results but a valuable asset to achieving a high level of privacy. It explains why these platforms have a higher number of users every day. Jump on board today to become one of the millions that maintain maximum online privacy while accessing relevant content!